100% GREY COVERAGE WITH NATURAL-LOOKING RESULT YUTHIKA Professional Creme Hair Colour in Light Ash Brown covers 100% of grey and white hair in a single application delivering a rich, natural-looking light ash brown tone that blends seamlessly with your existing hair colour. No patchy coverage, no harsh demarcation lines just consistent, beautiful light ash brown from root to tip.- LONG-LASTING COLOUR STAYS RICH FOR 68 WEEKS Professionally formulated for lasting colour payoff, YUTHIKA Creme Hair Colour in Light Ash Brown resists fading and maintains colour richness for up to 68 weeks. The creme base penetrates the hair cortex deeply locking colour in rather than sitting on the surface so your light ash brown stays vibrant and true for weeks.- SILKY, SHINY & ULTRA-SOFT HAIR AFTER EVERY APPLICATION Unlike many hair colours that leave hair feeling dry, rough or damaged, YUTHIKA Professional Creme Formula is enriched with conditioning agents that deeply nourish hair during the colouring process. After rinsing, hair feels noticeably softer, shinier and more manageable a luxurious finish that professional salon colours are known for.- AMMONIA-BALANCED PROFESSIONAL FORMULA GENTLE ON SCALP & HAIR YUTHIKA Professional Creme Hair Colour uses a carefully balanced professional formula designed to minimise scalp irritation and reduce hair damage during the colouring process. The rich creme consistency stays where you apply it no dripping, no mess, no uneven coverage making it easy to use at home with salon-level precision.- PROFESSIONAL QUALITY AT HOME | FOR WOMEN & MEN | ALL HAIR TYPES YUTHIKA Professional Creme Hair Colour in Light Ash Brown (100g) gives you the results of a professional salon colour in the comfort of your home. Suitable for all hair types straight, wavy, curly and coily. For women and men. Mix with YUTHIKA Professional Developer (sold separately) as per the shade guide. Use gloves. Strand test recommended before full application.