Portability- It is very light in weight and its relatively small footprint, it can be used in different parts of your home. The hallway, the bedroom, the garage etc. Size-The spaces between tiers can accommodate shoes of different types. It is adjustable too, simply remove a tier or 2 to put away boots or other larger accessories. Quality- The components that make up this shoe organizer are all carefully selected to give you the best value for your money. All pieces and components are included in each package. Firm and Sturdy- All parts put together, the shoe rack is very stable and balanced. Although it is relatively light in weight, it can hold a lot of load. Simplicity- The shoe rack comes with a carefully structured instruction manual. You do not need any experience or special tools to assemble it. Please take care to not use force whilst assembling in case of sharp edges.